Snape, Snape, Severus Snape… Dumbledore!

Now I guess it is probably a clichéd example, but in terms of story franchises that I grew up with the wizarding world took my generation by storm.  Harry Potter was, is and will continue to be an absolute phenomenon, and a large part of that is because of the transmedia style adopted by the content producers and fans alike.

I would hope the majority of people would know that Mr. Potter started his journey as but a humble paperback, though I’m sure many more would know him from the massively popular film franchise.  But that’s not where it stops, oh no not at all, Potter-mania has taken the world hostage on all levels.  There are toys, magazines, fanfiction, websites (1, 2, 3), blogs, games, and a hell of a lot more.  Honestly, if you can think it, someone has already created a Harry Potter version of it (if you know what I mean *wink*).

But that’s what makes Harry Potter so great, there’s a certain drive for fans to bring the story of the boy from the cupboard into as many different directions as they choose.  There are all these different things created by fans that have taken certain aspects of the film and expanded them into a diverse range of content.  The ability to expand the original story outside of the books or movies has engaged the audience on a whole other level.  There’s no limit to what mediums to which the content can flow, and this ‘multi-pronged’ approach allows audiences to be immersed more deeply into the stories.


2 thoughts on “Snape, Snape, Severus Snape… Dumbledore!

  1. Really enjoyed reading your exploration of the transnational-media journey of the Harry Potter franchise. I have so much nostalgia over my childhood as I remember reading the Harry Potter books over and over. When the movies came into existence it fuelled my love for Harry Potter even more as I was now able to access it in a way I had never experienced. This continued to occur as Harry Potter stories continued to be accessed through more mediums, such as gaming, paraphernalia and the ever-so famous Pottermore. Although the books are the original source of the franchise, the extra mediums provide so much more substance and depth than what the books would have done alone. Your post nicely highlighted this point and your use of hyperlinks to different mediums kept me sourcing for more information. Great post! 🙂

  2. Hi there! I really enjoyed your blog post, I think everybody knows Harry Potter through some form of media and it’s one of the best examples of transmedia. One thing you didn’t mention was the creation of the Harry Potter World in Orlando, USA, which provides the interactive aspect of transmedia as well as adding to the story by making it physically accessible to the audience. It doesn’t take away from your blog post as you have clearly focused on the online transmedia world of Harry Potter, but if you wanted to check out what Harry Potter world is all about I’m sure you’ll find it entertaining as well as give you the travel bug! good job!

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